Indus Earth Trust and Coca-Cola Pakistan inaugurated a water filtration system powered by solar energy at Ali Muhammad Jokhiyo village in Thatta.
Access to necessities and amenities has always been challenging for people living in rural areas of Pakistan. Despite ongoing progressive initiatives, the unfortunate reality remains that more than 21 million individuals need clean water, leaving them with no choice but to consume contaminated water sources.
The collaboration between IET and Coca-Cola emerged as a welcome and unforeseen blessing for the inhabitants of Ali Muhammad Jokhiyo, situated in Thatta. Their joint effort introduced a solar-powered water filtration system, effectively bringing the gift of clean water to the community's doorstep.
Additionally, the initiative involved the provision of water containers equipped with wheels to the women of the community. This thoughtful contribution aims to simplify the task of accessing and transporting clean drinking water, thereby positively impacting the lives of the people in the Thatta region.
The initiative, which aims to assist over 1000 households impacted by flooding, focuses on delivering essential resources such as food, shelter, and WASH (Water, Sanitation, and Hygiene) facilities.
Shahid Sayeed Khan, Founder and CEO of Indus Earth Trust, stated that
“This solar-powered filtration system enabled by the team at Coca-Cola Pakistan and innovated by Bondh E Shams will make a significant difference in the lives of the people of this community and the surrounding communities as it filters over 10,000 liters of water daily. Such partnerships reflect IET’s motto of ‘Development with Dignity’, through which it has been serving the people of Sindh and Balochistan for over 20 years.”
The joint project, building upon the prior successful endeavors of Indus Earth Trust and Coca-Cola, is a testament to their dedication to the welfare of affected communities. The core focus of this endeavor is to alleviate the suffering of those who have endured the devastating consequences of floods.
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